You downloaded the pitch. Now comes the part that actually gets you booked: which shows do you pitch to?
The Six-FigurePodcast List
I will teach you exactly which shows you should pitch yourself to and the outreach strategy behind our highest-converting Podcast Tours.
You have the pitch.Now here is the part nobody tells you.
The story-first, journalist-style pitch that most high-end PR agencies now use as their standard. The one behind 6,000+ podcast bookings.
The pitch is only half of it.
You can have the best pitch in the world, send it to the wrong shows, and get nothing back. The list is what determines whether the pitch converts. The list is what turns podcast guesting from something you try into something that actually works.
Most founders who download a pitch template get excited, ask their VA to find some shows, send a few emails, and hear nothing back. They blame the pitch. They blame their audience size. They give up.
This training teaches you how to build the right list.
The complete strategy our $36,000 clients pay for.Taught live for $49.
You will learn exactly how to build a curated list of shows that will actually say yes to your pitch. Not a random database search. A strategic, audience-aligned, offer-specific list built the way we build them for our highest level clients.
By the end of this training you will have the pitch and the list strategy — the complete foundation of a six-figure Podcast Tour.
The six-figure Podcast Tour is not about the biggest shows.It is about the right ones.
I learned this the hard way. A few years into running Scout’s Agency I got booked on one of the biggest podcasts in the entrepreneurial space. Millions of downloads. The host was a former Bachelorette with a massive following. I prepared everything. I showed up. I gave what I thought was one of my best interviews.
Nothing happened. Literally nothing. I think I got one DM.
Then a few months later I went on a show a fraction of that size. A much smaller, much more specific audience of founders and entrepreneurs who were exactly the woman I serve.
That one appearance generated over six figures in client retainers.
Here is what I see over and over when women come to me saying I am pitching myself but hearing crickets. I ask to see their list and it is thirty of the top podcasts in their industry. Shows that do not accept guest pitches. Shows where they are a fan, not a fit. Shows where the host has millions of followers and they are one of hundreds of pitches in an inbox every single day.
There is a difference between peer energy podcasts and fan energy podcasts. You do not pitch yourself to the shows you listen to as a fan. You build a list of shows where you are the peer. Where your ideal client is already sitting in the audience. Where the host is looking for exactly what you bring. That is the list that moves the needle.
You already have the pitch.Now you need the strategy to use it.
You downloaded the pitch template and felt the potential but are not sure which shows to send it to.
You have tried podcast guesting before, heard nothing back, and want to understand why.
You have a VA or team member who could run outreach once you hand them the right system.
You know podcast guesting works and you are ready to build a strategy that produces consistent bookings.
You are still figuring out your offer or have not yet had proven results with clients. The pitch and list strategy works best when you already have something proven.
This is not luck. This is the right pitch sent to the right list.
I built the pitch standard.Now I am teaching the list strategy.
I am Gabrielle Scout, founder of Scout’s Agency. Seven and a half years ago I created the podcast pitch template that most high-end PR agencies now use as their standard. Since then my team and I have booked over 6,000 podcast episodes across 400+ Podcast Tours.
The list strategy I am teaching in this training is the exact methodology we use to curate show lists for our highest level clients. It has never been taught publicly before.
This is the training I wish existed when I started.
You have the pitch.This is what comes next.
The pitch gets you in the door. The list determines which doors open. After this training you will know exactly how to build a list that converts, how to run outreach without it taking over your team’s week, and how to make every appearance compound into a six-figure visibility strategy.
10:00 AM PST
Recording included
One live training