PODCAST TOUR

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PODCAST TOUR ☆

Ilana Muhlstein Podcast Tour 2.0

SCOUT’S AGENCY

The Podcast Tour Overview:

Following the success of her first Podcast Tour with Scout’s Agency, which focused on motherhood, family, and raising healthy eaters, Ilana is returning for a second tour centered around adult weight loss, wellness, and healthy lifestyle.

This campaign will build on the momentum and brand equity established in her first round, expanding her presence into top-tier wellness, lifestyle, and personal development podcasts that reach highly engaged adult audiences looking to improve their health, mindset, and daily habits.

The Podcast Tour Strategy

Expand Reach:
Secure interviews with top wellness, lifestyle, and personal development podcasts that speak to audiences seeking transformation in health, mindset, and daily habits.

Elevate Brand Narrative:
Position Ilana as the leading voice in sustainable weight loss and behavioral nutrition; expanding her message beyond traditional diet culture into a broader lifestyle and wellness conversation.

Drive Conversions:
Leverage long-form podcast storytelling to build awareness and trust for The Daily Ontra membership, increasing subscriptions, community engagement, and Ilana’s overall brand visibility.

Example Target Podcasts

PODCASTS WE HAVE BOOKED OUR CLIENTS ON

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Key Deliverables

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Key Deliverables 〰️

Our Podcast Tour Package includes:

  • Podcast Research & Strategy: Identification and vetting of ideal podcast matches aligned with Ilana’s message, audience, and authority level.

  • Brand Strategy Deck: A full Podcast Tour strategy that identifies the pillars, objectives, and demographics we aim to hit with each podcast opportunity.

  • Personalized Pitch Development: Compelling narratives and talking points tailored to each show’s format and host.

  • Full-Service Booking: Outreach, scheduling, coordination, and communication with all hosts/producers.

  • Media Tracking: Detailed tracking of bookings, metrics, and impact reporting.

  • Podcast Interviews: Average of 15-20 podcast opportunities.

The Investment

4 month Podcast Tour: $5k/month

Avg: 15-20 podcasts

We cannot wait to support you!