GILT FREE
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GILT FREE ☆
Keren Eldad x Scout’s Agency
2026 PROPOSAL
2026 Objectives:
For Keren Eldad’s 2026 visibility and book launch strategy, our objective is to expand on the momentum we created with her first Podcast Tour which secured 30 podcast appearances, landed her on top shows such as The Jasmine Star Show and To Be Magnetic, and helped grow her business revenue by over 100% in Q1 of 2025. With the release of Gilt Free, we will not only execute another 30-podcast tour and secure high-profile guests for her own podcast, but also launch Beyond the Mic, a strategic second layer designed to deepen relationships with select hosts through collaborations such as Instagram Lives, newsletter features, and strategic partnerships. Additionally, we will position Keren as a speaker in 10 masterminds and virtual summits, while cultivating 20 targeted, high-value relationships with thought leaders, coaches, and personal brands. This comprehensive strategy is designed to significantly grow her reach on Instagram, elevate her podcast audience, drive book sales, and further solidify her authority as a sought-after thought leader and coach.
The Amplification Framework
1. The Podcast Tour
The foundation of Keren’s visibility strategy; Securing her as a guest on 30 carefully selected podcasts aligned with her message, audience, and the launch of Gilt Free. Each appearance introduces her to new communities, drives book sales, grows her podcast audience, and positions her as a trusted thought leader.
2. The Guest Tour
A complementary layer designed to elevate Keren’s own podcast by booking high-profile guests whose credibility and influence amplify her platform. These guests serve as powerful endorsements for Gilt Free, expand her high-profile network, and create opportunities for ongoing collaboration and reciprocal promotion.
3. Beyond the Mic
The expansion phase that transforms each podcast appearance into a long-term relationship and multi-channel collaboration. Once rapport is established with podcast hosts, we deepen the connection by securing Keren as a speaker in masterminds and virtual summits, while activating additional features such as Instagram Lives, Substack spotlights, and newsletter collaborations. This ensures every appearance becomes the foundation for amplified visibility and lasting influence.
Timeline
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Timeline 〰️
October 2025
Begin Guest Tour preparations for January 2026 launch, securing high-profile guests for Keren’s podcast to align with the release of Gilt Free.
December 2025
Scout’s Agency delivers a comprehensive visibility strategy, including:
Podcast Tour Strategy: Target list of 100 podcasts for Keren to appear on in 2026.
Speaking Opportunities: Target list of masterminds and virtual summits where Keren can be featured as a speaker.
Deeper Relationship Strategy: Curated list of 20 high-value podcast hosts, each with a custom collaboration plan (e.g., podcast guesting, mastermind speaking, Instagram Live, Substack features) to amplify reach beyond a single interview.
January 2026
Official launch of Podcast Tour, securing Keren as a guest on 30 targeted podcasts.
March 2026
Initiate Beyond the Mic phase, deepening relationships with podcast hosts through additional collaborations.
March – September 2026
Podcast guest interviews from the Podcast Tour go live, building consistent visibility and reach throughout the year.
March – December 2026
Mastermind and virtual summit speaking opportunities go live, expanding Keren’s influence and authority across multiple communities.
Where we want to go in 2026…
The Podcast Tour: Sample of top podcasts to target
The Guest Tour: Samples of target guests
Beyond the Mic: Samples of target speaking engagements
The Investment
